Ecommerce site conversion is what it is all about, and while a well-designed digital experience can contribute to higher sales, e-retail business owners should critique their storefront and optimize certain elements responsible for pushing the shoppers to move through the sales funnel. That is where auditing an eCommerce store comes in handy as it provides…

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Content marketing is one of the best tools you have at your disposal to generate more leads for your business and reach your sales goals. The right content can help you earn more traffic, get more newsletter sign-ups, build customer loyalty, and ultimately get you more sales.  In this article, we’re going to outline 5…

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Getting Started With Your Own e-Commerce Lead Generation Strategies E-commerce lead generation strategies are something every business is dependent on whether that is for clients, users, and customers. The main goal for an eCommerce business is to increase the number of potential customers or clients. Or, in a marketing language, generating leads. So, a lead…

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Do you have an ecommerce website that just isn’t bringing in the sales you’re looking for and hoping for? If so, you’re not alone; many ecommerce business owners find it hard to convert visitors into sales, especially when they have just started out. Don’t forget, you are competing with thousands of other online stores. If…

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Starting Your Effective Marketing Strategy An effective marketing strategy that is making inroads in today’s digital marketing scene is video marketing. As its name suggests, this refers to the process of using videos as a part of a business’s marketing strategy. It’s making waves in terms of popularity. Videos are a no-fail in gaining the…

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TikTok is becoming an important, powerful platform for content creators, brands, and businesses. Consumers enjoy watching short, entertaining videos, and it’s one of the easiest social media platforms to use to get your content in front of new people. Sometimes, though, you want to be able to find specific users, conducting a TikTok account search.…

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A newsletter can be a highly effective tool when it comes to driving traffic to your website and increasing sales. However, for this to be the case, you need to craft your newsletter with care.  A lot of retailers go wrong when it comes to newsletter design, creating something that does not entice customers enough…

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Source If you’ve not gone digital yet, 2021 is the right time to enforce this approach. Today’s world is more digital-centric than ever. In fact, because of the COVID-19 pandemic, going digital is more of a necessity nowadays than a luxury. Businesses need to identify the right strategies that will enable them to reach their…

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As a business owner, your job is never complete since there are always more customers to reach. But there are ways to improve your marketing skills so you can reach more people and grow your startup. By keeping these skills sharp, you can ensure you keep reaching new groups of people to bring in more…

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