Are you stuck in a business-shaped rut? Maybe a change of scenery is on the cards for both you and your online operation.  Perhaps one of the very best parts about e-commerce is the freedom it can offer those who venture into its waters to seek reward.  Changing direction in business can be a tough…

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Ecommerce site conversion is what it is all about, and while a well-designed digital experience can contribute to higher sales, e-retail business owners should critique their storefront and optimize certain elements responsible for pushing the shoppers to move through the sales funnel. That is where auditing an eCommerce store comes in handy as it provides…

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One of the main hurdles start-ups face is to reach their first customers. Learn more about how to overcome this.. Older businesses have the advantage of experience and loyalty – something that doesn’t happen straight away. In fact, gaining your first few customers can almost seem impossible. Don’t worry, though, as it becomes easier once…

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Omni-channel retail strategy improvises customer experiences and provides more channels and platforms where customers can easily purchase their products, whether on their mobile web or online stores.  It enables more options for customers to get in touch with many businesses. It improves the quality of the customer data being collected. It allows retailers to achieve…

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In 2019, eCommerce profits had skyrocketed to $3.5 billion. Then came the pandemic with the lockdowns and the numbers increased even more, with US online retailers seeing revenue growth of nearly 70%. This comes as no surprise, as everything from remote work to shopping and banking moved almost completely online. But what does this trend…

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An informed shopper is a motivated shopper.  Source: depositphotos.com Prospective customers who are browsing your site’s buyer’s guides are, typically, in the latter stages of their journey. That means they’re ready to pull the trigger on a purchase but need a little more information. In most of these cases, your leads already know that they…

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As technology advances, every sector wants to implement innovations and software for upliftment and better performance. One such technological innovation is artificial intelligence. AI (artificial intelligence) is a hot topic, and eCommerce is not lagging in adopting it. It does away with many mundane works and makes complex software accessible to people on the Internet.…

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The promotion of SEO is an essential aspect of business development. From the advertising to the analysis of the results, it needs to be taken seriously at all stages. It is the latter stage that companies often ignore, so it is challenging to assess the success and profitability of investments. Result-based SEO is aimed at…

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