Source SaaS is already a saturated market. According to a recent report from Crunchbase, there are almost 15,500 SaaS companies launched in the year 2020 alone.  This means if your SaaS has to stand a chance in this stifling competition, your customer acquisition model needs to be profound and growth-focused. Simply putting up with SEO…

Read More

Increasing sales in 2021 is possible because more and more people are using the internet to find and buy their needs. The catch is that many e-commerce platforms have emerged because of such an increase in the target market. Thus, you need to upgrade your e-commerce marketing strategies in 2021 if you want to be…

Read More

Businesses deal with different customers every day. While customers in e-commerce aren’t seen, they have varying personalities and shopping behaviors. Therefore, it’s important to create your e-commerce buyer personas to understand your customers better and create effective sales and marketing strategies.  What Is A Buyer Persona?  A buyer persona or customer persona refers to a…

Read More

Build a quick rapport with your customers in your ecommerce store with cloud telephony In a highly competitive world, if there is anything that can gain you an edge over others is the kind of rapport you share with your world. Though it’s a tough job as the business changed its dynamics at every front,…

Read More

Having a business blog is one of the most effective ways to communicate with your audience and develop a trusting relationship. But what about writer’s block? Because we know everyone experiences it from time to time, today we’re sharing our 19 top content ideas to explore on your business blog. Industry news One of the…

Read More

If you run an online store, you know how critical a well-functioning e-commerce site is to the growth of your business. With so many people opting to shop online in the recent past, most businesses have set up online shops to meet this growing demand. As such, having an e-commerce site that doesn’t give customers…

Read More

Your website’s content is said to be more than just about writing per se. In the digital age, outstanding content is also a part of effective marketing. This is what gets you to stand out from the rest and have more traffic coming to your site; eventually increasing your business’ profits.  To be competitive, it’s…

Read More

Sitemaps offer search engines information about your site’s content and pages. They are files containing most of the web addresses of almost every page people can access on your website.  Search engines use this file to access and index your website. Typically, they use small programs called crawlers to visit your site and go through…

Read More

With the ever-growing dependence on technology and changing consumer behavior, online presence has become a huge asset for any company. In this day and age, being able to command a good percentage of online customers is a huge advantage. Every business, regardless of the field, can benefit from online visibility. If you’re looking for a…

Read More