Posts by Matthew Cox
4 Tips On Creating An Effective Video Marketing Strategy
One of the strategies that’s making inroads in today’s digital marketing scene is video marketing. As its name suggests, this refers to the process of using videos as a part of a business’s marketing strategy. It’s making waves in terms of popularity, given that videos are a no-fail in gaining the attention of internet users.…
Read MoreInvesting in Business? Nine Things to Jot Down Before you Say Yes.
Source Becoming a business owner is a huge step in an entrepreneur’s life. While you may have the right attitude and business know-how, it is wise to study every available option before making such a decision. That said, when you decide to take such a significant step, a practical and logical approach will ensure you’re…
Read MoreEight Cool Tech Innovations You’d Love to Use
Source During the recent Covid-19 pandemic, people had more time on their hands to fine-tune their daily routines like fast charging their iPhone via the wall outlet or brewing your coffee in your coffee with a standalone coffee maker. These chores aren’t that hard to do. However, they are some things that will always be…
Read MoreConsumer Psychology In E-commerce: The Digital Change
Image Source The digital revolution has changed the way we interact with customers. The new generation loves technology and is more comfortable buying products from an app than talking directly with someone over the phone or face-to-face at a store location. At the same time, marketers need to understand how online shopping works and what…
Read MoreTikTok Account Search: Everything You Need To Know
TikTok is becoming an important, powerful platform for content creators, brands, and businesses. Consumers enjoy watching short, entertaining videos, and it’s one of the easiest social media platforms to use to get your content in front of new people. Sometimes, though, you want to be able to find specific users, conducting a TikTok account search.…
Read More5 Technologies Your eCommerce Business Needs
The eCommerce business has a lot of competitors, meaning that you should be doing everything in your power in order to stand out from the crowd. This extends to the type of technologies and innovations that your business should be using in order to increase business processes, find more customers, create more sales and eventually…
Read MoreTop 5 Webinar Software in 2021
A webinar is one of the main tools of modern Internet marketing, allowing you to expand your client base and brand awareness, increase leads and sales, promote your business, form a successful company image, and much more. If you decide to organize online courses, training, or business meetings online, then you first need to take…
Read More5 Reasons Why Startups Need a Business Plan in 2021
Business plans answer most of the questions and queries of different stakeholders and professionals. Many different companies are providing business plan services. But in this blog, we will be covering why you need a business plan when running a startup. Build investor interest When you are designing your startup plan keep in mind the people…
Read MoreHow Change Management Tools Can Boost Your eCommerce Business
The eCommerce business is not a new phenomenon again; looking at the way COVID-19 has brought dramatic changes into how people live and conduct businesses, it’s not surprising to discover that retail eCommerce global sales amounted to $4.28 trillion in 2020 and is projected to hit $6.388 trillion in 2024. One very good reason that…
Read MoreHow to Make Your eCommerce Business Operate More Efficiently
Image by StartupStockPhotos from Pixabay To remain successful and grow in the world of eCommerce, one has to operate its business well enough to stay on the right side of very thin margins. To achieve this, you need to find the optimal balance between your expenses and the profits you make. In simpler terms, your…
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